"Does it work?" - That’s often the first question asked when evaluating a new piece of software. And while it’s a fair starting point, in modern digital engineering, it’s far from sufficient.
Working software is no longer the benchmark of success - it’s the bare minimum. The real question we need to ask is: Does it work well? Does it scale? Is it secure? Is it maintainable? Is it valuable?
In today’s complex digital ecosystems, quality must be redefined. It’s not a final checklist at the end of the process, nor the sole responsibility of testers. It’s a shared, end-to-end discipline - baked into every line of code, design decision, and team interaction.
In digital engineering, quality is not one thing - it’s a collection of attributes that together define how well software meets user needs, business goals, and technical resilience.
Here’s what quality looks like when you step beyond “it works”:
Is the experience intuitive and accessible? Can users achieve what they need quickly and confidently? Quality software should delight, not just function.
Does it behave consistently under normal and exceptional conditions? Is it resilient to failure and recoverable when things go wrong?
Is it fast, responsive, and efficient? Does it scale with demand without degradation? Performance is a user experience issue - not just a technical one.
Is the codebase clean, modular, and understandable? Can changes be made quickly and safely? A quality product must be easy to evolve.
Are we safeguarding data, privacy, and integrity by design? Quality systems must protect against known risks and be able to respond to unknown ones.
Can we validate its correctness easily and confidently? High-quality software is provable - through tests, monitoring, and observability.
Is it designed with change in mind? Can it flex to meet new business needs, user feedback, or regulatory shifts without rework?
Does it solve the right problem? Does it generate value for users and the business? Quality means building the right thing, not just building it right.
Too often, quality is seen as the remit of QA or test engineers. But in high-performing teams, everyone owns quality.
Engineers design for testability and maintainability from day one.
Product managers validate that user needs and acceptance criteria reflect meaningful value.
Designers ensure that usability and accessibility are treated as non-negotiable.
Testers don’t just test - they coach, advocate, and automate.
Ops and SREs ensure systems are observable, resilient, and ready to scale.
This cross-functional ownership is critical. Without it, quality becomes a siloed afterthought - addressed too late, at too high a cost.
Quality isn’t a phase - it’s a continuous, integrated discipline. Here’s how to build it into the fabric of your delivery process:
Don’t define “done” in vague technical terms. Anchor it in user outcomes and non-functional expectations from the outset.
These practices shift testing earlier and focus the team on behaviour, intent, and design clarity - not just implementation.
Automated unit, integration, and performance tests build confidence and speed. But balance this with exploratory testing to uncover edge cases and assumptions.
What happens in production matters. Instrument code for observability. Monitor user journeys, error rates, and system health to close the loop.
In planning, design, and refinement sessions - ask: “How will we know this works well? What could go wrong? How might this evolve?”
To shift the quality conversation, we need to move beyond binary “pass/fail” metrics. Instead, track indicators that reflect real-world quality:
Time to detect and recover from issues
Regression rates post-deployment
Test coverage on business-critical paths
Mean time to resolution (MTTR)
User satisfaction and task success rates
Ratio of tech debt to new feature development
These metrics help teams understand where quality is supporting or undermining outcomes - and where to invest next.
✅ Working software is only the start - quality means delivering software that’s valuable, resilient, and built to last.
✅ Quality must be owned by the whole team - not delegated to testers or phases late in delivery.
✅ Integrate quality into your workflows with automation, observability, and early collaboration.
✅ Measure real-world outcomes, not just code correctness.
✅ Quality isn’t static - it evolves as your users, systems, and business do. Treat it as a journey, not a checkbox.
In a world where speed to market is vital, it’s tempting to treat quality as something that slows us down. But the reality is the opposite: quality is an accelerator. It prevents rework. It reduces incidents. It builds trust. And it enables sustainable delivery over the long term.
Let’s move beyond “it works” as the definition of success. Let’s aim for software that works well - for users, for teams, and for the future.
That’s what quality really means in digital engineering.
Engineering leader blending strategy, culture, and craft to build high-performing teams and future-ready platforms. I drive transformation through autonomy, continuous improvement, and data-driven excellence - creating environments where people thrive, innovation flourishes, and outcomes matter. Passionate about empowering others and reshaping engineering for impact at scale. Let’s build better, together.